TMG Thought Leadership

Lauren Schoener-Gaynor

Lauren is the Marketing and Communications Manager for Talley Management Group, Inc., and several of its client partners. With 12 years of experience in marketing and communications and six years in the AMC industry, Lauren grows her clients in specific areas such as public relations, digital marketing, content development, social media, branding and membership marketing. Her intricate and creative campaigns have earned numerous national, trade and local awards including a PRSA Silver Anvil.
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Recent Posts

Why Public Relations Isn’t Dead

Posted by Lauren Schoener-Gaynor on Sep 20, 2018 5:09:56 PM

When I started college, my professor said that the difference between public relations (PR) and advertising was that advertising was paid and that PR wasn’t. I think I heard the proverbial “record” come to a screeching halt since I, like most of my classmates, thought that that meant that we wouldn’t ever get paid. Obviously, that’s far from the truth.

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Topics: Marketing, Press Release, TMG Blog, Public Relations, PR

Interviewing 101: Ask the Best Questions, Get the Best Employees

Posted by Lauren Schoener-Gaynor on Sep 11, 2018 4:35:11 PM

The interview process begins long before you start your professional career search. From interviews for college to internships to your actual first job-you sometimes interview before you even realize it. Networking is an interview. Dating is an interview; albeit a much different interview but still an interview. You have a short window of time to impress your interviewer, while at the same time, they also have a short window of time to convince you as to whether or not you want to be a part of their team. Interview questions, when asked well, can tell you more about a person-and a potential employer-in less than an hour than most learn about a person in a year. Talley Management Group, Inc. has compiled a list of the best interview questions we’ve ever been asked as an interviewee and why you should incorporate them before adding your new hire to your payroll.

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Topics: Blogging, hiring, interview, Human Resources, TMG Blog, Team Building

Joseph Sapp, CAE Named Director of Strategic Development of Talley Management Group, Inc.

Posted by Lauren Schoener-Gaynor on Aug 29, 2018 11:12:22 AM

Talley Management Group, Inc. (TMG), a leading association management company with national and international connections, has promoted Joseph Sapp, CAE to the role of Director of Strategic Development, a position that continues his duties of developing new partnerships with potential client partners. In addition, Joe will work with TMG President Gregg Talley on the ongoing strategic direction of TMG.

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Topics: Professional Development, Staff Update, Staff News, TMG News, Press Release, internal communications, strategic development, new business development

NJ AMC Adds New Full-Service Client Partners to its Growing Firm

Posted by Lauren Schoener-Gaynor on Aug 22, 2018 5:28:00 AM

Talley Management Group, Inc. (TMG), a leading association management company creating stronger communities and human connections to enhance global society for over three decades, has added three new nonprofit associations to its list of 20 client partners, representing various areas of focus.

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Topics: TMG News, Press Release

Keeping the “Lazy Days” of Summer Far Away from Your Work Days

Posted by Lauren Schoener-Gaynor on Jul 31, 2018 2:01:42 PM

It happens. Whether you have summer plans or not, whether you’re returning from a vacation or about to leave for one, during at least one point in the summer, we all get a case of the “lazy work days of summer.” There are ways to avoid feeling lazy or becoming distracted from your work during the summer and can also be used all year around!

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Topics: Meetings, time management

It’s Time for a Digital Disconnect

Posted by Lauren Schoener-Gaynor on Jun 20, 2018 1:35:16 PM

At TMG we love our technology. We’re connected to our smartphones, our tablets and our laptops. We hold virtual meetings with clients and staff all over the country and even the world daily. We keep up with the technology trends within and outside of the industry to ensure that we are providing our client partners with the best and most recent technological opportunities available. Like most people however, sometimes we tend to be too attached to our devices and don’t necessarily disconnect as frequently as we need to. After compiling some tactics that our own team uses, we’re sharing the tips and tricks of “disconnecting” that work for us.

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Topics: Technology, digital devices

Need a Reason to Join an Association? TMG Gives You 5

Posted by Lauren Schoener-Gaynor on Jun 12, 2018 5:08:49 PM

Within the association management company (AMC) industry, we joke that there is an association for everything, but it’s definitely not far from the truth.

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Topics: Membership, advocacy, volunteering, association management company

Driving Positive Change

Posted by Lauren Schoener-Gaynor on May 31, 2018 3:20:58 PM
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Topics: Meetings and Events, Conferences, Volunteers, awareness, volunteering, Purpose, association management company, positive change

Jurassic Park and Associations: How the Two Are of the Same Species

Posted by Lauren Schoener-Gaynor on May 22, 2018 4:23:10 PM

Today marks the 25th anniversary of the premiere of Jurassic Park. Since then, four more movies were added including the one scheduled for release next month, Jurassic World: Fallen Kingdom. How do ravenous reptiles compare to associations you ask? You’d be surprised.

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Topics: Events, Meetings and Events, Associations, association management company, Jurassic Park

US Association Management Company Partners with India-based Professional Convention Organizer

Posted by Lauren Schoener-Gaynor on May 16, 2018 9:49:33 AM

MOUNT ROYAL, NJ – May 16, 2018 – Talley Management Group, Inc. (TMG), and Plan it! Meetings & Conferences India are jointly launching Vraata – Excellence in Association Management, providing associations with global experience, local connections, education and opportunity on the Indian sub-continent while enabling growth for the organizations each company represents and other international, national and regional associations that want to engage in India. Both firms are well-known within the association management and business events industries.

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Topics: Press Release, Meetings and Events, association management company, media, global, Vraata, consulting and outsourcing, India

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