I recently saw an article on an industry newsletter that caught my eye. The original blog posed the question, "Staffing the Association: Employ Staff or Contract with AMC?” The post gave a great overview of the benefits of partnering with an AMC. While not going into specifics, it hit the high level benefits that we, as an AMC provide for Associations. There was a follow up on the subject, addressing a few comments that focused on why employing your own staff is a better option for an association.
Most everyone today has read or heard about Yahoo reversing a trend seen across the country: specifically now requiring its entire staff to work in the office and canceling any remote office arrangement. There have been many thoughts expressed as to what caused this from more effective collaboration of teams to a ploy to trim the ranks by gambling some staff just wouldn’t be able or willing to make that change in lifestyle.
As our company grows and innovates to stay current with our client’s needs, as well as for our own corporate success, so must each and every individual staff innovate and evolve. Some of the first questions we ask each client: are they on Twitter, LinkedIn, or Facebook? Do they blog? Further, how are they leveraging new media to reach out to their constituents? We recognize the importance of this wide open communication model to each of our clients and so why not ourselves?