Whether you have been in the association management industry for a long period of time or are new to the field, you most likely have been to an event. Concerts, parades, parties-they are all events and all require planning, especially since they attract different audiences. Aside from having audiences, they also all have a focal point, a person or thing that the event features. For conferences and meetings, the focal point is often the keynote speaker or speakers. Select the right speakers and you can have amazingly positive feedback; select the wrong keynote speaker and you can receive the complete opposite. TMG has steps you can take to help find the right speakers for your next event, large or small.
March Madness has begun. Brackets are being developed, lucky jerseys are being worn daily-fans are ready. When it comes to marketing a meeting however, there is no place for madness.
Topics: Marketing, Meeting Planning, Meetings, Trends, Communication, Membership Marketing, Social Media, Conference Management, Meetings and Events, Communications, Conference Planning, Convention Management, Event Experiences, March Madness
What's the latest in the meetings and events industry? Where are we heading in 2018? Hear from the TMG meetings and events team on what they have seen and heard about the industry this past year and where we are heading.
Citywides . . . the name alone can be scary and give the impression of high budgetary expenses such as rental, attrition, minimums, and ground transportation, to name a few. But don’t fear, as there are ways to reduce costs.