Think about events you have attended; any event-a wedding, a conference, a birthday party-which one stands out the most to you? Why? Did you love the food? Was the DJ great? Did you get to take home the centerpiece that was filled with your favorite flowers? Why was it memorable? Believe it or not, there is a science behind event design and management and TMG happens to have experts that know all about the elements that will make a lasting impression on your attendees.
Topics: Meetings and Events, Meeting Room Set-Up, Medical Meetings, Meetings, Meeting Planning, Education Events, Event Experiences, Events, experiential event design, Heather Seasholtz, Mobile Apps, positive change, Non-Dues Revenue
March Madness has begun. Brackets are being developed, lucky jerseys are being worn daily-fans are ready. When it comes to marketing a meeting however, there is no place for madness.
Topics: Convention Management, Event Experiences, Conference Planning, Communications, Meetings and Events, Conference Management, Trends, Social Media, Meetings, Marketing, Meeting Planning, Membership Marketing, Communication, March Madness
A recent article about a new trend in event pricing sparked a few ideas for professional and trade associations looking to boost the value of their events, while bringing in more revenue. The article used examples from concerts, large music festivals and consumer conventions to demonstrate the power of creating exclusive event experiences. We at Talley Management Group believe that associations can apply this principle to their own existing meeting, conference, or trade show, and it’s not as hard as you might think. Here are a few possibilities: