Think about events you have attended; any event-a wedding, a conference, a birthday party-which one stands out the most to you? Why? Did you love the food? Was the DJ great? Did you get to take home the centerpiece that was filled with your favorite flowers? Why was it memorable? Believe it or not, there is a science behind event design and management and TMG happens to have experts that know all about the elements that will make a lasting impression on your attendees.
Topics: Meeting Planning, Meetings, Events, Meeting Room Set-Up, Meetings and Events, Mobile Apps, Event Experiences, Non-Dues Revenue, Education Events, Medical Meetings, positive change, Heather Seasholtz, experiential event design
Whether you have been in the association management industry for a long period of time or are new to the field, you most likely have been to an event. Concerts, parades, parties-they are all events and all require planning, especially since they attract different audiences. Aside from having audiences, they also all have a focal point, a person or thing that the event features. For conferences and meetings, the focal point is often the keynote speaker or speakers. Select the right speakers and you can have amazingly positive feedback; select the wrong keynote speaker and you can receive the complete opposite. TMG has steps you can take to help find the right speakers for your next event, large or small.
Today marks the 25th anniversary of the premiere of Jurassic Park. Since then, four more movies were added including the one scheduled for release next month, Jurassic World: Fallen Kingdom. How do ravenous reptiles compare to associations you ask? You’d be surprised.
No matter what the core goal or objective of your meeting or event a successful result will inspire, engage, bring together, and/or educate your attendees. If you are organizing the US Open, a city-wide convention or a corporate event, securing sponsorships not only brings in added revenue and the ability to enhance the overall attendee experience but also can increase value and opportunity for both the sponsors and participants alike. With the ever increasing pressure to increase revenue and lower expenses meeting professionals are continually looking for creative ways to leverage sponsorships.
I have been traveling a lot – ok, maybe too much – this spring. Eight countries by my last count. In each I have had the chance to chat with colleagues from all sides of our industry at the event, city, state and national level.